Category Associate- Telugu
BANGALORE,
KARNATAKA /
STRATEGY
& BUSINESS – CATEGORY /
FULL
TIM
Disney+ Hotstar is leading the way as the
largest and smartest video platform in the country, reaching over 300 million
users today. We have set a number of world records along the way - including
for the highest concurrent viewership at 25.3 million during the ICC Cricket
World Cup 2019.
Disney+ Hotstar today is the one-stop
destination for all your entertainment needs - from Live Sports,
Indian and International Shows and Movies to
all Disney content, including Pixar, Marvel, Star Wars,
National Geographic and Disney+ Originals.
We’re looking for the brightest minds to build the future
of TV with us
ABOUT THE TEAM
Do you end up finding patterns in your dreams? Wish to dissect
the subjective content world into numbers?
We are looking for candidates with strong interest in
understanding content & consumer. A category associate will support
one of key consumer cohorts for Disney+ Hotstar (Regional-South- Telugu). The
aim of this team will be to central own key business goals for this consumer
cohort and enable decisions & interventions to help move the metrics
meaningfully.
YOUR KEY
RESPONSIBILITIES
·
Consumer & Industry:
·
Understand consumer segments, behaviour, latent needs, value
propositions through qualitative and quantitative research.
·
Derive additional insights through analytics basis on-platform
consumer behavior.
·
Build creative expertise in the team to find differentiation
opportunities and support content buy.
·
Stay abreast of industry & competitive landscape in the
category and identify trends, future growth area
·
Strategy &
Planning:
- Support content strategy to deliver above goals - based
on consumer demand, OTT behaviour, need for differentiation and
competitive landscape.
- Build content business case financial models.
- Work with cross-functional teams to move levers to help
achieve success.
- Execution:
- Own, track & report key success metrics for the
category (subs, engagement, retention).
- Performance Review of content launches and marketing/
product interventions.
- Support category reviews with leadership & support
decision making.
WHAT TO BRING
·
Love content
·
Curious
·
Thinker
·
Opinionated but equally open to hearing other opinions
·
Model Guru
OUR VALUES
·
We are customer obsessed
·
We are audacious in vision and action
·
We encourage honesty and open dialogue
·
We respect everyone and every point of view
·
We make objective and data-driven decisions
·
We believe trust and accountability go hand-in-hand
·
We invest in each other's growth
·
We bring our A-game and nothing else
·
We take charge and get it done
THE
PERKS
·
The glory. Almost too much responsibility
·
No dress code. Unlimited leave. A fun-life balance
·
A ticket on our rocket ship to the moon🚀
WHO WE ARE AS AN EMPLOYER
We are an equal opportunity employer and all qualified
applicants will receive consideration for employment without regard to race,
colour, religion, sex, national origin, gender identity, disability, protected
veteran status, or any other characteristic protected by law. We will consider
for employment qualified applicants with criminal histories consistent with
applicable law.
WHO WE
ARE AS A COMPANY
We’re
Disney+ Hotstar. The go-to destination for over 300 million users for
everything from Live Sports, Indian and International Shows and Movies to all
Disney content, including Pixar, Marvel, Star Wars, National Geographic and
Disney+ originals. Our mission is to revolutionize internet entertainment
through smart personalization, and by building a global video platform that
takes over the world wide web and the whole wide world.
#Non-tech
Apply Link – Click hear
0 Comments